Lilly Jane (Life Coach)

Project: Brand Identity, Website Design

For Lilly Jane, a life coach seeking to refresh her brand identity, I crafted a website design that embodies minimalism with a modern twist. The site features a palette of dark earthy greens, creating a serene yet sophisticated backdrop that resonates with the essence of her coaching philosophy.

The design's minimalism reflects Lilly Jane's clear and effective approach to life coaching, offering an uncluttered, focused online environment. This simplicity is elegantly contrasted with high-fashion imagery, which adds a touch of sophistication and aspiration, appealing directly to her clientele.

In this redesign, the aim was not just to update the look but to align Lilly Jane's digital presence with her unique approach to life coaching, ensuring it's both modern and accessible. The resulting website is a harmonious blend of style and functionality, perfectly encapsulating Lilly Jane's vision for her coaching brand.